Nip + Fab
The Brief: Campaign for Hyaluronic Fix Extreme4 launch.
The Solution: A creative suite of assets, spanning both web and print. Since this range was backed by science, it was essential to adopt an authoritative tone of voice, blending science and style. This was achieved through a clean, modern design with bold injections of the range’s signature color.
The plus symbol became an iconic element of the design, serving as a key identifier for the brand.